It’s awesome visiting a private practice, because while I’m certain that ICO will train me to eventually become a competent optometrist, the business side of running a successful optometry practice is something that I don’t believe can fully be taught in any institution. In speaking to different optometrists who own a practice, almost all of them tell me, “Optometry is easy, but business management isn’t.” Before I came to ICO, I worked at an optometry office, and I thought I learned all I needed to know about how to run one. But then I found out there are different kinds of practices that focus on different things, with varying reasons for their success. I’m very interested in vision therapy, so I was fortunate to be able to visit a practice that specializes in that.
Tip: If you dream of opening a practice one day, you’ll want to visit some existing ones before you open your own. You’ll learn a lot at ICO, but there are things that you can only learn outside the classroom. Plus, you’ll be sitting in the same room all year, so field trips are a nice change of learning environment. It’s worth your while, I promise.
Dr. Neil Margolis, an ICO alum, was kind enough to host members of ICO’s College of Optometrists in Vision Development club and Neuro-Optometric Rehabilitation Association student group at his suburban practice. He blocked off an entire afternoon to teach us things we might never learn in our normal optometric academic curriculum. His practice specializes in working with patients that have visual-spatial processing, tracking, or other binocular vision issues that may negatively affect academic learning and visual attention. Children compose the biggest portion of his practice, and from this visit, I could really sense that he cares about them.
After giving us an office tour, Dr. Margolis discussed how he came to build such a successful practice, imparted clinical pearls of wisdom and printed out lots of reading material for us.Read More